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Indoor Navigation: The new Gold rush? Part-2 – Ecosystem and opportunities.

Wednesday, May 26th, 2010

Is Indoor navigation a viable business? What are the main business factors that will determine the broad adoption and success of indoor navigation solutions?

A few months ago I wrote an introduction about the opportunities in indoor navigation. Please read the comments as every single one adds an additional piece to the puzzle. My question today focuses more on the business perspective and less on the technical solutions. Who can make it happen? What can we learn from the evolution of Location Based Services in general and Personal Navigation in particular? Read More

Indoor Navigation – The new gold rush? Part-1

Sunday, November 8th, 2009

The navigation ecosystem is changing rapidly. I’ve mentioned in previous posts the consequences of the commoditization of GPS devices. During the last two weeks, I had the opportunity to read many articles about how the navigation market is changing.

This is a time of WAR.

The New York Times published in October Stops and Starts of GPS Apps “… those portable devices [GARMIN TOMTOM etc] are under attack from a new source: the smartphone, and particularly Apple’s iPhone. The newest version of the iPhone’s operating system supports turn-by-turn navigation … Read More